In the early afternoon of 27 August, shortly after the draw for the 2021-2022 European Football League season in Istanbul, it was decided that Ferencváros would be placed in Group G by the German Bayer Leverkusen, the Scottish Celtic and the Spanish In the company of Betis, so this afternoon at the end of the summer the football players of the Hungarian championship defending team were prepared for the presentation.
No, not for a demonstration football match, but for a costume show, in which they were the main characters: in the Groupama Arena, Peter Stöger and his band presented the new Fradi x Retro models of Retro Jeans, and it turned out that the club and the fashion company he came up with a collection with a more dominant, stronger character than before.
Gábor Kubatov, the president of Ferencváros, emphasized at the event that with a 32-time champion team, everything must be in place, so not only an excellent coach, a modern stadium and many spectators are needed, but also a good brand. He reminded that when he took over the management of the club ten years ago, two or three customers came to the Fradi Shop from the bus garage every day, and today there are days when their income is over 10 million forints.
The team’s new off-field uniform was also presented in person by Ferencváros players during the event;
At the same time, a product offer consisting of 29 pieces was made for the sympathizers of Ferencváros, which is in line with the current trend and the composition of the fan camp, and the pieces of which can be purchased from 28 August.
(The article appeared in the Saturday issue of National Sports, Capable Sport, August 28, 2021.)
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