This Thursday, August 22, the first edition of the Idol Awards In Argentina, an award born in Spain that celebrates the most prominent influencers on social media and streaming platforms.
The ceremony was hosted by Nicholas Occhiato y Sofia Martinezand was broadcast on the Luzu TV streaming channel starting at 8 pm from the Tattersal Hall of the San Isidro Hippodrome.
The event had a total of 22 nominations such as “Fashion”, “Streamer”, “Youtuber”, “TikToker” and “Gastronomy” as well as “Musical”, “Podcast”, “Humor and entertainment”, “Lifestyle” and “Current affairs”among others.
“Digital Creator of the Year”, “Revelation idol”” e “Emerging Idol” were also some of the most prominent categories on the list.
The golden carpet was led by Martin Benza and Fede Popgold along with guest figures such as Came from Acosta y Zaira Nara.
The winner of Bailando 2023 chose an elegant total black look that stood out with a vintage-style shiny black strapless top that she paired with a low-rise straight skirt in the same shade. To complete her sophisticated outfit, the influencer added eye-catching feather sleeves.
For her part, the model chose an elegant indigo blue typhoon dress, with cutouts at the hips that connected the long-sleeved top with a medium jewel appliqué. The skirt also featured a daring cutout at the front, creating a modern and sophisticated look.
Tuli Acosta and Zaira Nara formed a duo on the golden carpet of the Premios Ídolos. | Photos: Movilpress
One of the famous people who attended the ceremony was Baptiste Mascia with his current partner Denisse Gonzalezwhom she met inside the Big Brother house.
The winner of the reality show arrived at the ceremony as one of the nominees for “Most viral song” for its subject “It doesn’t hurt anymore” which began to make the rounds on social media while he was still competing in the reality show.
In this category, the Uruguayan competed with the hits “Hello Lost” y “The Brunette” of Luck Ra so also “La Original” of Tini Stoessel y Emilia Mernes and even LIT killah, Duki, Emilia, Tiago PZK, FMK, Rusherking, Maria Becerra, Big One for the song “The Space People”.
Big Brother winner Bautista Mascia attended the Ídolos Awards with Denisse González. | Photos: Movilpress
The Cordoban interpreter Luck Ra She did not want to miss the first edition of the event and surprised everyone by appearing on the Golden carpet where she spoke with her personal friend, Came from Acosta and the model Zaira Nara.
It was then that we could see her total black urban outfit made up of a black T-shirt and a matching jean jacket with bronze buttons, complemented by pants of the same color.
MYA members (Agustín Bernasconi and Maxi Espíndola) and Luck Ra at the Idol Awards. | Photos: Movilpress
The members of MYA, Augustin Bernasconi y Maxi Espindolachose classic black suits with matching shirts and ties for a semi-formal look. Bernasconi, known for his role in Soy Luna (2018), gave an urban touch to his outfit by incorporating a winter hat.
Lola Latorre She arrived at the Ídolos Awards with her boyfriend Felipe Ossana and a nomination in the Fashion category. Upon arriving at the golden stage, the daughter of the little angel posed with a smile in an impressive winter dress in burgundy with a high neck and long sleeves. The influencer added some fine sandals and a handbag in a taupe tone.
Lola Latorre with her partner at the Premios Ídolos in Argentina. | Photos: Movilpress
Juliet Poggiolike Bautista Mascia, was another of the former Big Brother contestants who dazzled at the event. As she walked the golden carpet, she wore an elegant ivory white dress with a sweetheart neckline and a mermaid-style train, which highlighted her curves.
Cami MayanAlexis Mac Allister’s ex-partner and influencer who currently works at Luzu TV, opted for a short, asymmetrical dress, with one side strapless and the other held up by a single strap.
Momi Garden and his daughter Juli Castro joined the trend of total black. Thus, the dancer dazzled in an elegant strapless dress in black tifon fabric complemented with a choker while her daughter – the fruit of her relationship with the actor and producer Diego Castro – opted for a Charleston-style dress, with a deep V-neckline adorned with sparkles and feathers at the bottom.
Cami Mayan, Momi Giardina and Julieta Poggio at the Ídolos Awards. | Photos: Movilpress
The driver Chicken Alvarez and his wife, the cook Russian Tefi as well as the actor Augustin “Cachete” Sierra and the influencer Lizard Ponce They also wore classic black look suits.
Pollo Alvarez, Tefi Ruso, Agustin “Cachete” Sierra and Lizardo Ponce at the Idol Awards. | Photos: Movilpress
Idol Awards: the story behind the Spanish phenomenon
The important event that highlights the work of the most important personalities in social media and streaming was created in Spain in 2021 by the popular influencer Sweetness.
In this way, in a short time, the Ídolo Awards managed to position themselves as one of the most prestigious galas in Madrid and currently, the awards given at the ceremony They are the most sought after by influencers and digital creators.
For its part, the Argentine edition of the event seeks to establish itself as a key event for local content creators, who currently lack a specific award beyond the Martín Fierro Digital.
