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The Legacy and Evolution of TAG Heuer Watches: From Racing to Hollywood

Perhaps it can be said that the word “speed” is the soul of TAG Heuer. Before F1 star drivers Lewis Hamilton and Charles Leclerc signed six-figure contracts with IWC and Richard Mille, TAG Heuer began sponsoring Ferrari as early as the early 1970s, and sponsored young driver Aryton Senna in the late 1980s. Meanwhile, on the big screen, TAG Heuer Monaco co-starred with Steve McQueen in the classic racing movie “Le Mans”. His character was meditating on the Mulsanne Straight while wearing a watch. The first model is the Monaco with a blue dial.

Today, TAG Heuer has become the exclusive pronoun of Red Bull Racing. Three-time champion Max Verstappen often wears his Monaco watch, and the new brand ambassador Ryan Gosling has strengthened the connection with Hollywood stars. . However, this brand does not only have two weapons: racing cars and celebrity box office. TAG Heuer also recently relaunched its nautical-inspired Skipper model, and back in 2015 it was one of the first luxury brands to produce a smartwatch, making it more futuristic than most Swiss watch brands .

This brand has even won the favor of the president. Barack Obama owned a 1500 watch with a leather strap in the 1990s. Now, from retro classic designs to the most advanced smart watches, here are our picks of the best TAG Heuer watches today.

1.TAG Heuer Carrera (Carrera series)

2023-11-13 11:53:41

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