The international interactive games company “TonyBet” entered the Latvian market after investing 1.5 million euros to start operations.
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The company created the Internet platform “tonybet.lv”. The technological solutions for all countries where “TonyBet” operates are developed by the international company “SoftLabs”, whose specialists also work in Riga.
In Latvia, “TonyBet” offers a full range of interactive entertainment products: sports totalizator (betting), Internet casino, “live” casino and online sports game forecasts. “TonyBet” will pay particular attention to the offer in football and various entertainment events, for example it will offer special bets for 2022 FIFA for the World Cup.
“Although the competition in this field is high in Latvia, I am sure that there is still room in the market for a strong and international player with a different platform and a range of products focused on football. We have already entered into negotiations with the leading football organizations. in Latvia on starting cooperation “, says TonyBet leader” in Latvia, Valters Rozmanis.
It affirms that the company will ensure that the services provided are offered in a responsible manner and environment. TonyBet has promoted the principles of responsible gaming in the other countries in which it operates. Since the start of operations in Latvia, the company has become a member of the Latvian Interactive Gambling Association.
“TonyBet” has received online gaming licenses in several countries: Great Britain, Canada, Spain, Estonia, Latvia, Malta. Currently, more than 70 employees work in “TonyBet” offices in Riga, Tallinn, Ceuta, Madrid, Malta and Gibraltar, and it is expected to increase the team several times over the next 2-3 years.
The CEO of the “TonyBet Group” Viktors Troitsins says that the current focus on the company’s development is on the Baltic States, Spain and Great Britain. In order to protect players from possible risks created by the industry, the company will hire and introduce in Latvia, for example, “Neccton”, an innovative digital solution created in Austria to promote customer protection.
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