The image changes its image: Geely Cowboy SUV shown

At the beginning of the month from the database of the Ministry of Industry and Trade of the People’s Republic of China he became known about the appearance of an unusual “touring” version of a compact crossover The Geely icon. Now this car is officially presented, and nothing less than a fantastic model! In front of us it is no longer the Geely Icon, but the adventure exceeds the Geely Cowboy.

Such metamorphoses are a necessary measure, because the original image did not succeed in China. In 4.5 years, only 96 thousand cars were sold, although the related Coolray/Binyue sold out in less than a year. Geely has already taken steps to improve demand, focusing on the female audience. The ladies were offered pastel body colors and unusual color combinations in the interior decoration; all this was played out in targeted advertising campaigns, but to no avail.

Now Geely marketers have gone to the other extreme and plan to put the features of a brutal all-terrain vehicle into the compact SUV. The Cowboy has new bumpers with large unpainted plastic liners, as well as imitation engine protection. Plump wheel arch extensions and ribbed trim on the bottom of the doors were installed. The image of an off-road pharmacist is completed with a tour roof rack (with an area of ​​1.3 m² and a load capacity of 50 kg) and a box in the end. The Cowboy can be had in four exterior colors with regular black pillars and roof. All-terrain A/T tires are even offered for an additional fee.

Thanks to the new body equipment, the crossover has increased in size: length – 4442 mm (plus 92 mm), width – 1860 mm (plus 50 mm), height – 1770 mm (plus 155 mm). There is still silence about internal changes. No technical changes are mentioned either: the Cowboy is equipped with the same power unit as the Icon. Under the hood is a 1.5 turbo-four (181 hp, 290 Nm), which transfers all thrust to the front axle via a seven-speed “robot” with two clutches.

Judging by the fact that Cowboy has already passed certification, the start of sales is just around the corner. According to Chinese media, Geely will not ask for more than 100 thousand yuan (1.35 million rubles in direct conversion) for the new model. For comparison: the original Geely Icon costs from 97 thousand yuan.