[이데일리 유현욱 기자] After the spread of Corona 19,’Interpark Tour’, the first domestic travel agency to resume sales of home shopping overseas travel products, outperformed expectations. It is analyzed that the repressed travel demand triggered an exploding flare.
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According to industry sources on the 23rd, Interpark Tour sold 3-night lodging vouchers for the 5-star Danang Novotel Premier Han River, Vietnam’s 5-star hotel, at Lotte Home Shopping for 70 minutes from 11:30 pm on the 22nd. As a result of the aggregation, the total number of order calls was 5,000, and sales recorded 1.5 billion won. If other expenses are added to incidental expenses such as airfare, the total estimated sales are estimated to be over 10 billion won. This means that it has generated sales of 145 million won per minute. Interpark Tour expects 15,000 people to travel, and if family members are included, the estimated number of people is over 20,000.
On this day, the product sold as’Again, Excitement’ is 289,000 won for 3 nights, including breakfast and round-trip airport pickup service for the entire schedule. An average of 90,000 won per night was the lowest in the industry (lowest price guaranteed). A maximum of 2 adults and 2 children can be accommodated.
This product can be used for one year from the time when overseas travel is officially possible (when self-isolation between the two countries is released). It also lowered customer burden by enabling price and reservation changes. A 100% refund is possible until one month after the broadcast (February 22). In addition, it is possible to change to a domestic accommodation ticket (JK Blossom Hotel, Golden Tulip Haeundae Hotel & Suites, Vista K Hotel World Cup, etc.) that can be used on the Interpark Tour.
“We planned this product in preparation for the post-corona era,” said Yun-seop Shin, manager of the short-distance product team of the Interpark Travel Division. We hope that it will be of little help to the travel industry in need,” he said. “We will continue to show sustainable products by complying with quarantine and safety rules.”
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