April 26, 2001 marks a turning point in the history of French television. TF1 launches Loft Story, presented by the very young Benjamin Castaldi. The program is inspired by the Dutch reality TV program Big Brother. We follow the adventures of a group of strangers, locked in a house.
Viewers must vote for their favorite every week. Reality TV is officially launched in France and we know the rest. Dozens and dozens will follow and anonymous will pass from this status to that of star, now well helped by social networks. And long before Nabilla or Jessica Thivenin, there was Loana!
Loft Story: a social phenomenon
Some people ignore it, but there was a time when reality TV was not the kind of television it is today. Even better, it did not exist. Loft Story has therefore literally transformed television, popularizing a style of broadcast that was then unknown.
It was a real gamble for TF1, which at the time was going blind, not knowing if the French would support such a program. And yet, the success was immediately there. The hearings would moreover make the current reality show pale with jealousy, and only Secret Story can boast of having captivated so many people.
Indeed, for its launch, Loft Story has won over 5 million viewers. Do you find that huge? Well know that it is the lowest audience of the program, which will have peaked at more than 7,700,000 spectators!
Loana: first winner and huge star
Very quickly, Loana managed to win the hearts of the fans. Her joie de vivre, her frankness, her humor, her personality in short made her the darling of the public. And they showed him well! Alongside Christophe Mercy, she won this first adventure.
The videos that followed his victory seem to belong to another time as they are spectacular. We see the winners go up the avenue des Champs Élysées like footballers who have just won the World Cup. Thousands of them heard them, greeted them, shouting their names.
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Loana: the descent into hell
Loana becomes one of the most famous French personalities overnight. Adulated, congratulated, she finds herself in a world of which she knows nothing. It connects projects and experiences: magazine covers, songs, television sets …
Nothing seems to be able to stop the superb blonde who notably created an unprecedented buzz with the famous pool scene which she shared with her playmate, Jean-Edouard.
But over the years, Loana’s name ends up being associated only with negative news items: suicide attempt, depression, weight gain… His name is no longer a dream, it is instead used to show the excesses of a celebrity obtained suddenly.
A return to The Angels of reality TV
The young woman will make a remarkable comeback on television thanks to Angels of reality TV. The other candidates seem to give him real respect because of his experience and Loana participates in the program with the firm intention of losing weight to regain her former shape.
Internet users are always under the spell of the one who imposes his maturity and his kindness face younger playmates. But Loana does not forget where she comes from and thanks to whom she is there and she did not fail to thank her fans with an old daring photo.
A topless blanket for Loana
On her Instagram account, the big winner of Loft Story shared the cover of FHM, magazine for which she had posed after her victory. We see her in very sexy and finally topless black underwear, her chest being only hidden by her hands.
In the photo legend, Loana does not forget her fans, those thanks to whom she is here today. She is full of humility that she addresses to them: “I never forget you, you are always in my hollow … I love you and I try with all my strength with my projects, my behaviors, my future, may you be proud of the young woman for whom you all voted and raised so high ”.
A nice message that reminds viewers why he wanted to see her win, she who knew how to impose her kindness on television, while current shows are gangrened by the easy buzz and clashes often mounted from scratch.
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