A squad of elves, wearing red caps, greet you with smiles. These young students of the IBCBS international school of beauty and well-being, located on rue Saint-Michel in Chartres, look after you diligently.
Until Saturday 24 December 2022, supervised by their teachers, they animate the Beauty store, an ephemeral beauty institute school. This shop first opened in December 2021.
Like in a real beauty salon
“This allows students to engage with a real audience. Until then they took care of each other, but it is essential that they deal with real clients ”, explains Régine Ferrère, founder and educational director of the IBCBS.
Everything is offered as in a real beauty salon, but with unbeatable prices. Like this exclusive facial treatment for €30, where you are offered a diagnosis of your skin type. Then a tailor-made treatment with products developed in the laboratory of the IBCBS school, under the supervision of the chemical engineer in training.
120 managers of the Beauty Success group in convention at the IBCBS campus
Start-up incubator
Marjorie, who loves to take care of herself, has been seduced by the beauty shop. “I heard about it from my sister, who she knows I love all things grooming and wellness. I got the appointment very quickly,” explains the young woman, who came to get a semi-permanent manicure under the care of 17-year-old Julie.
“I like the idea that young people can learn from us. I also did it to do my hair. »
In addition to the beauty institute, products are offered for sale, all developed by start-ups within the framework of the Fabrique de beauté, the start-up incubator of Chartres Métropole.
IBCBS school beauty shop, 12 rue Saint-Michel in Chartres. Open every day, until 24 December, from 10:00 to 19:00. Make an appointment at www.planity.com.
Claire Beguin
