The Madrid Press Association (APM) organizes from December 9 to 21 an “email marketing” workshop aimed at journalists.
The email marketing is one of the most effective communication channels in marketing, with high conversion rates. It is important to know the optimization techniques, the creative possibilities and the main tools to make good use of this channel. In this workshop you will learn everything you need to design, create, analyze and optimize marketing campaigns. email marketing effective. Among other notions, students will learn to create newsletters.
Imparted by Tania caro, the workshop will be developed in a teletraining mode through the Campus APM, the virtual training classroom of the APM. In addition to documents and different activities to achieve the objectives of the workshop, four classes will be held live, by videoconference, on December 9, 14, 16 and 21, from 6:00 p.m. to 8:30 p.m. These classes will be recorded so that each student can follow the workshop at the pace they need. However, it is recommended to follow the last class, the one on December 21, live, because a part cannot be recorded.
Price and registration in the workshop
The registration fee is 115 euros for associates and pre-associates and 170 euros for non-associates. Members of other FAPE associations have a special price of 125 euros.
The activity has 15 places. At the time of registration, APM associates and pre-associates have preference, as well as other FAPE associations. Those interested in the course can enroll in this form before December 8, at 10:00 a.m. The APM will contact the people registered in the next few days.
Contact: [email protected] / 91 585 00 10 Ext.: 1122 / 1127
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