After attracting the attention of cinema professionals and fans at the Consumer Electronics Show 2020 edition, the Quibi mobile streaming service is finally launched. As its name meaning “quick bites” suggests, the app offers a wide range of short videos, which can be viewed on smartphones and tablets.
Nearly 50 shows were broadcast on April 6, 2020, the launch day. “Most Dangerous Game”, “Survive”, “Chrissy’s Court”, “Murder House Flip”, “Thanks a Million” are on the program. In this first year, the company, led by its founder Jeffrey Katzenberg and CEO Meg Whitman, plans to broadcast 8,500 episodes across 175 shows. As such, 25 new episodes will be posted daily.
Quibi filmmakers work to provide good quality content. Credits: Pixabay
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Although Quibi was originally designed to be viewed while on the move, the app will provide entertainment for people in confinement.
The peculiarities of Quibi
If Rob Post, Quibi Technical Director is to be believed, the company has made major investments to ensure that the product is truly up to date and that the content is of good quality. The duration of each chapter does not exceed ten minutes. The same is true for documentaries, daily news hits as well as cooking, sports, fashion, travel, etc.
When viewing a video, the viewer can switch from portrait to landscape without any problem. A clear, clear and high definition version for each orientation is available on the application.
Quibi Turnstyle technology also allows a smooth and rapid transition to avoid dropping out.
Restrictions
COVID-19 did not prevent the launch of Quibi, but the pandemic has impacted the production of Daily Essentials content.
Today’s news, weather, and horoscopes were filmed in private homes rather than in studios in New York and Los Angeles. This requires a great capacity to adapt to the entire Quibi team.
The mobile streaming service offered by Quibi is chargeable and the monthly subscription fee is higher if the customer decides to block the ads. Anyone who registers on the company’s website before the end of April will be eligible for 90 days of free trial.
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