The current Latvian company Tet provided detailed information on the integration process of Telia Latvija. The acquisition of 100% of the company’s stake was completed in June of this year.
The process will run until the end of the year, during which time Telia Latvija products and solutions will be added to the Tet portfolio and Telia employees will join the Tet team.
Commenting on the transaction, the CEO of Tet Uldis Tatarčuks said: “During a detailed study of the services of Telia Latvija, we realized that the infrastructures and services of the two companies overlap or logically meet, and this led to the decision. to merge Telia Latvija into SIA Tet. It will help in the development of modern and competitive solutions both in the domestic market in Latvia and abroad, expanding our export potential.
Multimedia services, streaming and OTT solutions are among the most promising business lines that will benefit from the acquisition of Tet Telia Latvija.
He added: “Last year, Tet developed a unique ‘on demand’ OTT platform, Tet +, which allows customers to customize their TV package and integrate it with streaming services. The solution is also available as a white label concept, which allows companies to use the technology under their own brands. “At the same time, Telia Latvija’s multimedia cloud solutions, such as online video platform, transcoding, distribution network of content and TV playback are already well known in the media and broadcast technology industry. “
“When building the Tet + platform, we took into account the growing demand for highly personalized content and conducted more than 700 user tests to make sure the solution interface fully meets the needs of our customers,” says business director Inga Alika-Stroda . Department of Entertainment Services Tet.
Taking into account the development of the global OTT market, whose growth has also been affected by the pandemic and changes in consumer behavior, as well as understanding the weaknesses of telecom operators facing strategic decisions such as the OTT platform, Tet has decided to introduce OTT technology. as a white paper product.
He added: “The main reasons for choosing a standard platform is that implementation takes no more than six months, while developing a standalone solution from scratch can take years. Plus, there’s no need to worry about platform and service support, and companies can focus on their core business. and to our customers “.