Price mobile from year to year it continues to increase. The reasons can be anything from inflation, to tax changes, to adding features and technology into the vehicle body. Well, detikOto wants to take you back to see Car prices in Indonesia in the 90s.
Car price growth in Indonesia is quite rapid. If now the average value is hundreds of millions of rupees, then in the 1990s there were still many new cars costing from tens to tens of millions of rupees.
Through a car brochure published in 1991 that detikOto saw from an Instagram account @officialgarasi, on Monday (11/28/2022), the vehicles sold at the time were much cheaper than today. On the yellowed sheet, Toyota, Daihatsu and Suzuki are the three names that sell the cheapest cars.
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Brochure photo of the car from 1991 – Instagram screenshot.
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At that time, cars like the Toyota Kijang and Suzuki Futura could be bought with capital of Rp. 15 million. Meanwhile, the coolest car of its time, namely the Suzuki Katana was priced at only IDR 18.5 million.
Indeed, the four giant Japanese brands, such as Nissan, Mitsubishi, Mazda and Honda, only sell their cars in the tens to tens of millions of rupees range. None of them sell vehicles worth hundreds of millions of rupees.
 Brochure photo of the car from 1991 – Instagram screenshot. |
If you look at the sheet, only BMW, Mercedes-Benz, Toyota and Volvo have vehicles priced above Rp. 100 million. Meanwhile, the Mercedes-Benz 300CE is the most expensive car listed in the brochure at IDR 300 million.
On the other hand, the cheapest car in the list is the Suzuki ST 100, which was launched for IDR 11.7 million. Nowadays, let alone buying a four-wheeled vehicle, to buy a motorbike, the nominal value is still not enough.
The price list listed in the brochure might surprise any car enthusiast who sees it. It’s just a fluke, if you reflect on the current value of the rupee, consumers can easily buy a vehicle.
Even though the price of cars at that time was low, people’s ability to buy them was certainly not easy. This is because the average income of workers in Indonesia in the 1990s was still much lower than it is now. Moreover, the comparison between the value of money then and now is also not the same.
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