The large Chinese multinational Tencent is “re-evaluating its acquisition strategy” to focus above all on “acquiring majority stakes in foreign video game companies”.
As a Reuters report explains, Tencent has traditionally acquired minority stakes and contented itself with being “a passive investor,” but changed its stance to “aggressively” seek majority shares, even to a level that would allow them to control them. . They mainly seek studies in the field of video game development. Apparently, they are also interested in companies related to the metaverse.
According to Reuters sources, which are “four people with direct knowledge of the subject”, the change in Tencent’s strategy has to do with the fact that Tencent “is counting on international markets for its future growth, which requires a large catalog of games. which tops the sales charts “.
In the last months, Tencent has invested around 300 million euros in Ubisoftthrough a 49.9% acquisition of Guillemot Bros. In return, Tencent will bring some of the largest franchises to mobile devices.
Tencent also has shares in Epic Games, Activision Blizzard, FromSoftware, and PUBG publisher Krafton. Owns 100% of Riot Games, Sumo Digital and the developer of Warframe Digital Extremes.
Shawn Layden, a former Sony executive, recently joined Tencent Games as a strategy consultant.
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