Takara Tomy, “BEYBLADE X” and football club “FC Barcelona” collaborate! BEYBLADE

Takara Tomy has collaborated with FC Barcelona, ​​a football club in Catalonia, Spain, to create a modern Begoma BEYBLADE 2,500 yen/tax included) and BEYBLADE X “UX-00B4 Store Limited Bay Kick Offset FC Barcelona Ver.” (Suggested retail price: 6,501 yen/tax included) will be released exclusively at B4 Store, over 400 authorized stores nationwide, on Saturday, January 25, 2025. .

This product will be sold in 10 regions in Asia (Japan, South Korea, Taiwan, Hong Kong, China, Singapore, Malaysia, Philippines, Thailand, and Indonesia) (stock will gradually arrive in 9 regions in Asia other than Japan).

In addition, it has been decided that advance sales (limited quantities) will be held at the Asia Championship 2024, a competition to determine the top blader, to be held on December 1, 2024 (Sunday) at Ikebukuro Sunshine City Fountain Plaza (Alpa B1). (Pre-sale only on the same day at Toys R Us and Babies R Us Ikebukuro Sunshine City store).

Photo above) “UX-00 B4 Store Limited Starter Doran Buster 1-60A Metal Coat: Blue FC Barcelona Ver.”
Photo below) “UX-00 B4 Store Limited Baykick Offset FC Barcelona Ver.”

FC Barcelona was founded in 1899 and is celebrating its 125th anniversary this year, while Beyblade, which was created in 1999 and is celebrating its 25th anniversary this year, is loved across cultures, languages ​​and borders. This collaboration was realized on this memorable anniversary year, as we resonated with our shared values ​​of delivering a lot of emotion and excitement on the world stage.

Through this collaboration, you can experience the “BEYBLADE

In addition, we are implementing a series of measures to enliven Beyblade’s 25th anniversary both domestically and internationally.

① The official virtual space of “BEYBLADE (Over 10,000 users, approximately 90% of users are overseas, as of October 2024).

② Based on the desire to “make Beyblade (frame battle) a culture that Japan is proud of around the world,” the Beyblade 25th anniversary special exhibition “BEYBLADE PARK” will be held from Friday, December 27, 2024 to February 2025. It will be held on the 2nd (Sunday) in Shibuya (Tokyo Anime Center in DNP PLAZA SHIBUYA), where street culture is born.

③ “BEYBLADE

●Collaboration with football club “FC Barcelona” Product overview

Two types of collaboration products with FC Barcelona, ​​a football club in Catalonia, Spain, will be released exclusively at the B4 Store (*1), which has over 400 authorized stores nationwide, and will be released in advance at the “Asia Championship 2024” (*2). (Limited quantity) (pre-sale limited to the same day at Toys R Us/Babies R Us Ikebukuro Sunshine City store).

In addition, the official tournament “G3 Tournament” to be held at B4 stores nationwide from February to March 2025 will be titled “Barça Cup G3.”

*Please check the official website for details.

(*1) “B4 Store”…More than 400 authorized stores nationwide that hold “BEYBLADE X” trial sessions and official tournaments.

Please contact each store for release details.

■BEYBLADE X “UX-00 B4 Store Limited Starter Doran Buster 1-60A Metal Coat: Blue FC Barcelona Ver.”

Starter included with Beyblade (top) launcher “Winder Launcher”. “Doran Buster 1-60A” and Winder Launcher are special color versions that express the image color of FC Barcelona. The “FC Barcelona” logo is placed in the center of the blade of the aircraft.

Suggested retail price: 2,500 yen (tax included)

■BEYBLADE X “UX-00 B4 Store Limited Bay Kick Offset FC Barcelona Ver.”

A set that includes a Beyblade (top), a winder launcher, and a stadium, allowing you to start playing Beyblade right away. Includes a special color “Hell’s Hammer 3-70H” that expresses FC Barcelona’s image color, a winder launcher, and an FC Barcelona collaboration model stadium with coloring inspired by a soccer stadium and an FC Barcelona stadium cover sticker. are. The “FC Barcelona” logo is placed in the center of the blade of the aircraft.

Suggested retail price: 6,501 yen (tax included)

(*2) What is “Asia Championship 2024”?

The Asia Championship 2024, a tournament held in 10 Asian regions where the winners compete to become the top bladers, will be held as a venue for international exchange among bladers.

The tournament will also be streamed live on BEYBLADE X’s official YouTube channel, BeyTube.
・Date: Sunday, December 1, 2024
・Venue: Ikebukuro Sunshine City Fountain Square (Alpa B1) (3-1-1 Higashiikebukuro, Toshima-ku, Tokyo)
*For details, please check the tournament and event overview on the official website.

●Other 25th anniversary measures (from the release)

■Online battle game “BEYBLADE CITY” on Roblox is officially open!

The official virtual space of “BEYBLADE Combining the instinctive appeal of BEYBLADE The game has been renewed as an online battle game where you can play and fight. Takara Tomy’s new “BEYBLADE” x “Roblox” play is now available to the world.

■Beyblade 25th anniversary special exhibition “BEYBLADE PARK” will be held in Shibuya where culture is born!

To express our gratitude for the 25th anniversary, we will be holding the Beyblade 25th Anniversary Exhibition “BEYBLADE PARK”, which looks back on the 25 years of history from the first generation “Bakuten Shoot Beyblade” to the latest series “BEYBLADE X”. With the art concept of “BEYBLADE” x SHIBUYA, everything from visuals to goods will be developed. Shibuya color limited bay, apparel goods, and tournament “BEYBLADE PARK CUP”[開催予定日：２０２４年１２月２８日(土)・２０２５年１月５日(日)・１月２５日(土)]Shibuya is a place where street culture is born, and the content embodies the idea that “Beyblade has become a sport.”

Event period: December 27, 2024 (Friday) to February 2, 2025 (Sunday) (Closed from January 1st (Wednesday) to January 3rd (Friday))
Saturdays, Sundays, and holidays: 10:00-19:00 (last entry 18:30) / Weekdays: 11:00-19:00 (last entry 18:30)
Venue: Tokyo Anime Center in DNP PLAZA SHIBUYA (Shibuya MODI 2F, 1-21-3 Jinnan, Shibuya-ku, Tokyo)
*Please check the website for admission fees and ticket sales.

■“BEYBLADE X” Katsushika Gourmet store visit points have started!

From Saturday, September 28, 2024, “Bay Points” will be given as “Katsushika Gourmet Visit Points” to those who order menu items at some restaurants in Katsushika Ward. Get Bay Points by loading “Katsushika Gourmet Visit Points” on the smartphone app “BEYBLADE X”. You can collect bay points and challenge rare bay get battles.

*Please check the official website for details.

■About “Beyblade”
“Beyblade” is a fighting toy created in 1999 that is a modern arrangement of the traditional Japanese toy Beigoma. It is a “battle-specific top that can be modified” with a high design, the parts can be rearranged and remodeled, and anyone can easily turn it with the special launcher “Launcher”. So far, through three series: the first generation “Bakuten Shoot Beyblade” (from 1999), the second generation “Metal Fight Beyblade” (from 2008), and the third generation “Beyblade Burst” (from 2015), the world A total of more than 520 million units (as of April 2023) have been shipped to more than 80 countries and regions, and each series has created a boom in countries around the world, including Japan. The 4th generation “BEYBLADE X” will start from July 2023. The fastest Beyblade series ever, equipped with a new gimmick called the X (Extreme) Dash, which generates super acceleration by interlocking the gears on the Beyblade’s shaft with the rails of the stadium, making it even more sporty. It has evolved into GEAR SPORTS, which attracts not only players but also spectators.