Pierre Hermé, the dessert legend from Paris, France, came to Taipei’s Xinyi District without warning at the end of last year, bringing a month-long pop-up store, which created a crazy crowd of people queuing up before the store even opened. If you want to buy a box, you have to wait for several days. Hour! Don’t worry if you haven’t bought it yet. Dessert fans, Pierre Hermé has come to Taipei to open a physical store at Xinyi Shin Kong Mitsukoshi A9 in Taipei. What are the highlights of the first store in Taiwan and what are the must-buy items?
Extended reading:[Gourmet Economy]Exclusive interview with French dessert legend Pierre Hermé: “My macarons represent me, and curiosity is the best source of inspiration.”
Check out six highlights of Taiwan’s first Pierre Hermé store at once!
- Macaron dazzle
- How awesome is this little round dessert?
- Showing the understated luxury of the Paris head office
- Classics grab the taste buds of dessert fans
- Three models limited to Taiwan are on sale at the same time
- What are the prices and gift boxes?
Macaron dazzle
At the end of last year, there was a craze for macarons in Taiwan. Pierre Hermé, a dessert legend from Paris, France, came to Taiwan for a pop-up and achieved amazing sales in just one month. If you want to buy one, you have to queue for more than an hour to buy it. Today, the physical store “Pierre Hermé Boutique” was officially opened on the first floor of Xinyi Shin Kong Mitsukoshi Building A9. Although it is not as full as expected, it still only sells macarons, but it has already made dessert fans crazy!
Further reading: Not just pop-up stores!French macaron Pierre Hermé will open a physical store in Xinyi, Taipei. 7 reasons to introduce you to the legendary Paris dessert
How awesome is this little round dessert?
Pierre Hermé is hailed as the most influential person in France. He not only sells desserts, but he is also the one who leads the reform of desserts in France. He is the one who started the craze for the “high-end desserts” that you and I love. He once said: “‘High-end pastry’ is like fashion design. I start from a blank piece of paper. My understanding of taste allows me to imagine, and at the same time I want to give it a new feeling.” Therefore, this seemingly small round dessert is Starting from Paris, it became famous all the way to the world.
Extended reading: Pierre Hermé, a must-eat dessert in Paris, is officially on the scene! 12 classic macarons are on sale, and the best-selling “Rose Lychee Raspberry” can be bought in Taipei
Showing the understated luxury of the Paris head office
This is the first time it has landed in Taiwan as a physical store. The location is on the first floor of Shin Kong Mitsukoshi A9 in Taipei. The first thing that catches the eye is the worktop made of carved white marble, showing the brand’s consistent low-key luxury texture, and the meaning in front of the display cabinet Italian three-color glazed tiles spell out childlike geometric patterns, which complement the gray and white brick background behind them. The hand-made brick surface shows irregular concavities and convexities, highlighting the uniqueness of the artistic tiles and echoing Pierre Hermé’s insistence on dessert craftsmanship. .
Classics grab the taste buds of dessert fans
Although the store is not large, each part is still full of details. The lighting design adds a soft glow to the overall space, and the warm wooden cabinets and bright modern glass achieve a perfect visual balance. Every detail is reflected in the store. , all embodying French elegance. Although they only sell macarons, they are enough to attract people’s attention! Classic original series “ISPAHAN Rose Lychee Raspberry Macaron”, “MOGADOR Passion Fruit Milk Chocolate Macaron” and other best-selling brands are all available.
Three models limited to Taiwan are on sale at the same time
The three limited-edition flavors “Lime Verbena” blend the fragrant citrus aroma into silky-smooth cream, add a light lemon aroma, and combine it with the fresh and sour taste of verbena. “Salted butter caramel, orange wine and tangerine” The rich fruity aroma of orange marmalade and tangerine, combined with the complex layers of salted butter caramel, is a taste full of mature adults. “Red Coffee and Bellis Chocolate” uses a shell stacked with coffee and chocolate to simulate the magnificent performance hall of the Paris Opera House. The ganache inside is made of red Iapar coffee and Bellis dark chocolate.
What are the prices and gift boxes?
The price and combination are not far different from the French main store. You can choose the gorgeous hardcover box or the ordinary paper box. There are three themed iron boxes for the 4-pack, namely: Eiffel Tower, Fat Chef, and Little Love, priced at 580 yuan. The most classic orange carton can hold 8 pieces at a time, and the price is 1,120 yuan. The most expensive one that also holds the most is the 24-piece macaron gift box, priced at 3,300 yuan.
Source：Pierre Hermé
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2024-01-16 10:28:05
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