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Taiwan Mobile Phone Sales Survey: Samsung Takes First Place, Apple Falls Behind

(Photo/Provided by Jiesheng Communications)

The market research agency released the Taiwan physical channel mobile phone sales survey in August 2023. The data shows that before the launch of iPhone 15, the Android camp once again overtook it for a long time. Samsung took the first place with a sales market share of 33.2%, while Apple rarely fell behind. As much as 8%.

Ranked first is Samsung, which holds 33.2% of the market share. The best-selling are mid-range models such as Galaxy A54, Galaxy A14, and Galaxy A34. According to the analysis of chain communications store ─ Jiesheng Communications, in addition to the Galaxy A series, foldable mobile phones After the launch of the Galaxy Z Flip 5, sales have been catching up with the iPhone 14 Pro Max, and the flagship S23 Ultra has been a hot seller for a long time, both of which have driven Samsung’s sales ahead of Apple.

Apple ranks second with a sales market share of 25.2%. The three best-selling models are iPhone 14, iPhone 14 Pro, and iPhone 14 Pro Max. Since August coincides with the release of new phones, many Apple fans choose to wait and see, which has led to a decline in sales performance. However, when it comes to sales, Apple still captures 42.2% of the Taiwan market and has no rivals in the high-end market.

The third place is OPPO with a market share of 14.1%, and the best-selling models are Reno10 Pro 5G and A78. Vivo ranked fourth with 8.5%, focusing on the Y series, including popular models such as Y27, Y16, and Y36. Redmi took 6.9%, with 12C and Note 12 5G.

(Photo/Provided by Jiesheng Communications)

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2023-09-28 01:12:00
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