Studios’ Desperate Tactics to Lure Audiences to Box Office Flops
Hollywood is roaring back to life in 2024 after a tumultuous 2023. Disney has been racking up hit after hit, and global is hot on its heels. But not every studio is experiencing the same level of success. Facing sluggish pre-sale numbers, both Sony and Warner Bros.have taken a bold, unconventional step: releasing eight minutes … Read more