How financial institutions can differentiate themselves today

How financial institutions can differentiate themselves today

Carsten Dalquen is Account Director Digital at the IT service provider Macaw ” data-image-headline=” Carsten Dalquen is Account Director Digital at the IT service provider Macaw ” data-image-copyright=” “> Carsten Dalquen is Account Director Digital at the IT service provider Macaw – The financial sector has undergone significant changes in the past few years. As new … Read more

Artificial intelligence is bypassing bank customers

Artificial intelligence is bypassing bank customers

Dr. Werner Steck, partner at Senacor ” data-image-headline=” Dr. Werner Steck, partner at Senacor ” data-image-copyright=” “> Dr. Werner Steck, partner at Senacor – “With artificial intelligence, you can create aha effects and surprise customers,” says Dr. Werner Steck, partner at Senacor. “It is easy for people to get excited about something that they have never … Read more

CRM and BI: a promising partnership

CRM and BI: a promising partnership

From business intelligence to marketing intelligence In order to ultimately contact customers in a targeted manner, cross-channel marketing is used. Companies try to reach consumers through multiple touchpoints along their entire customer journey. Social networks, email targeting, websites or smartphone apps are just a few examples of these so-called points of contact that allow companies … Read more

It’s about personal credit information security!The two departments say so_ 东方 Fortune Network

Original title: It’s about personal credit information security!The two departments say so How to strengthen the individualCreditInformation protection?Credit informationmarketWhat are the considerations for cultivation and management? Regarding the credit investigation issues of social concern, the relevant departments responded one by one in the State Council policy briefing on the 25th.   Central Bank: Putting information security … Read more

Banking trends 2021 – from the perspective of an asset management company

Banking trends 2021 – from the perspective of an asset management company

Theses classified according to the probability of occurrence © iXimus @Pixabay – Positive outlook – thesis No. 1: Gigantic Russian aid package As the whole world looks at the stalled negotiations between Democrats and Republicans over the US aid package, Russia is creating facts. Russia is benefiting from its low national debt, which at the … Read more

Blockchain: solution to rising account management fees?

Blockchain: solution to rising account management fees?

Which horse does the race? The internationally coveted speaker, David Glades, who is known as a blockchain visionary, supports as a mentor with his expertise and foresight in the field of crypto and blockchain technologies everyone who would like to use this topic for themselves to build wealth. In addition, he is also available as … Read more

How Coya wants to make insurance more digital

How Coya wants to make insurance more digital

Andrew Shaw, Coya Founder and CEO ” data-image-headline=” Andrew Shaw, Coya Founder and CEO ” data-image-copyright=”© Norman Posselt “> Andrew Shaw, Coya founder and CEO © Norman Posselt – Which target groups are your offers aimed at in particular? Andrew Shaw: We have two target groups in particular: On the one hand, the so-called Urban … Read more

With digital knowledge to analog assets

With digital knowledge to analog assets

Win customers through funnel marketing Of course, you want to bring your knowledge, which you have digitized in refined form, to the people. A marketing strategy that has worked for me and for many other entrepreneurs is funnel marketing. By making an unobtrusive post in social media or online communities, you first draw attention to … Read more