Ghina Khader’s journey began at the age of 6 years with headaches that were later diagnosed with a congenital brain malformation. No one expected this bitter truth, but there was no help, and her family had to live with her pain and her daughter’s condition and try to alleviate her pain. From one hospital to … Read more
[ 매드타임스 최영호 기자] Triumph, a world-famous women’s lingerie brand, recently unveiled its ‘Triaction Sports Bra’ collection. To highlight this innovative line, we partnered with Parisian agency Herezie to develop a captivating campaign combining art and advertising. The advertisement produced by Herezie stands out for its visual solution that artistically conveys the product’s benefits without … Read more
[ 매드타임스 최영호 기자] Anyone who has had a family member hospitalized knows this well. How difficult is nursing? However, when the child is sick, a caregiver is not available, and the mother is hospitalized and takes care of the child 24 hours a day. The longer the child’s hospital stay, the longer the mother’s … Read more
From photos for moms to diversity in images of black men. [매드타임스 이지원 인턴 기자] DE&I stands for diversity, equity, and inclusion, and aims to create a more diverse and inclusive society by ensuring that individuals are treated equally regardless of race, age, disability, or other characteristics. AdAge selected the DE&I campaigns that were the … Read more
The walls of Havana creak with the rain and the breeze of Idalia. While the radio predicts that everything is in order, the jets of water slip between the tiles and fall, relentless, skirting the walls. However, what worries Aurelia the most, 61 years old and fond of cooking, is what she is going to … Read more
[ 매드타임스 서미지 대학생 기자] Each year, 3 million dogs are taken to animal shelters in the United States. However, most families prefer to purchase a dog rather than adopt it. I would like to introduce the ‘Rescue Doodles’ campaign, which induces animal adoption in a fresh way in this problematic situation. Established in 2008 … Read more
It has been a long time since sustainability has become a corporate topic. Sustainability has now become an important criterion to measure the viability of a company. At the Cannes Lions International Festival of Creativity in 2023, various efforts were made to make the festival sustainable, and such efforts could be seen throughout the venue. … Read more
[ 매드타임스 최영호 기자] The nominations for the 75th Emmy Awards have been announced. Since 1997, the Emmy Awards have selected and awarded Best TV Commercials. This year, seven TV commercials were selected as nominations. The winning entries will be announced in September. Apple received four nominations, including The Greatest and RIP Leon, which won … Read more
Adobe is offering a special sale on their essential apps for design and video production. The Re-Challenge Support Sale, which ran until July 7, 2023, allowed customers to purchase the Photoshop+llustrator design set or the Photoshop+Premiere video production set at a 50% discount for the first 3 months, costing only 2,728 yen/month. To be eligible … Read more
[ 매드타임스 최영호 기자] Last year, Lee Young-hyeon, Lee Jeok, and Jung Eun-ji, who are said to have the best singing skills in Korea, sang a CM song in sign language. Why did they sing in sign language? Being different from others, we often see it as wrong. But isn’t being different rather a variety? … Read more