Integral Ad Science Launches Curation with Google Ad Manager to Empower Ad Managers
Integral Ad Science announced the launch of IAS Curation with Google Ad Manager. IAS will now offer programmatic buyers a transaction-based enrichment pathway designed to curate inventory at the source that meets advertisers’ criteria for context, brand safety and viewability, while improving performance , to scale. IAS Curation empowers advertisers with actionable data to enable … Read more