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Swed House Opens First Store in Moscow with Ikea Products in Its Range

Swed House has opened its first store in Moscow. A fifth of the range consists of Ikea products.

The first Swed House branch in Russia is located in a Moscow shopping center.

Alexander Reshetnikov / Reuters

Everything screams Ikea. The yellow and blue logo, the employees’ work clothes, the white chests of drawers with the round handles, the stuffed animals, the crockery. Even the famous shopping bags are the same.

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