A few months before the big meeting of Paris 2024, next summer, for the Olympic and Paralympic Games, an OpinionWay survey for Allianz France* reveals the high expectations of French employees in terms of physical activity, particularly in the context of the company. The personal and professional spheres mix when it comes to burning calories, sweating and maintaining or improving your physical shape.
Thus, to the question Is it the role of companies to encourage their employees to practice a sporting activity, we obtained 59% positive responses. A result that even climbs to 66% when respondents are asked if companies have a duty to help their employees practice. These figures are equivalent, whatever the age, CSP etc. It’s almost a tidal wave. Just as impressive: 73% of employees believe that their company does not encourage them enough to practice sport and 70% believe they are not helped enough…
“For me, this demonstrates that the role of the employer today goes far beyond the economic framework in the strict sense. There is recognition of the role, responsibility and legitimacy of the company vis-à-vis society and its employees. This is expected on the environmental level, transport but also now in sporting matters, analyzes Frédéric Micheau, deputy general director of OpinionWay. She leaves her meadow. »
Sport, a benefit for all
Be careful though, we have not returned to the paternalism of the late 19th or early 20th century, when the families who owned the mines, the spinning mills or the automobile factories built entire neighborhoods to house the workers and owned the football clubs. or basketball to entertain them on the weekend. “Today, we care about the well-being of employees because we have understood that it allows for better individual performance and therefore helps the company more,” continues the director of the polling institute. The latter adheres to this societal role in sport because it is good for her. So, it’s a win-win deal. My employee exercises, he feels better, so he performs better and my company progresses. »
On the employee side, the benefit of a sporting activity is praised. For 85% of those questioned, it helps to relieve pressure after a day of work, for 82% to combat stress and for 74% to strengthen bonds between colleagues, just ahead of gaining self-confidence, for 72%. between them. Moreover, more generally, 60% of people surveyed believe that playing sport is necessary to be effective in one’s professional activity.
Sport, a major national cause in 2024 with the Paris Olympics in the sights, the “Go fo 30” operation pushed by the Organizing Committee of the Olympic Games (COJO) to allow employees to practice 30 minutes of daily physical activity, therefore have all their legitimacy. Especially since employees expect real help from their employer, whether by providing premises, arranging schedules during working hours and even by providing hard financial assistance.
* Survey carried out by Opinion Way, among a sample of 1,001 people representative of the French population aged 18 and over, using the quota method, on November 22 and 23, 2023.
2024-04-03 08:49:41
#Sport #business #winning #combination
