Thanks to artificial intelligence, it is now easier than ever to change photos of people without their consent. Cybercriminals take advantage of this and misuse images and audio recordings of celebrities. A study shows which stars are used particularly often.
Cybercriminals are increasingly misusing celebrity names and images to lure unsuspecting users to dangerous websites and scam them out of money or personal information. According to a recent analysis by cybersecurity company McAfee, Scarlett Johansson, 39, is the most frequently used person for fraudulent purposes. The so-called “Celebrity Hacker Hotlist” reveals which stars are often involved in scams.
According to McAfee, the image and voice of Hollywood star Johansson were used in various AI-generated content without her consent, particularly in fake advertising campaigns. This abuse not only has financial consequences for the victims, but also damages the actress’ reputation. Johansson himself has already publicly spoken out against unauthorized deepfakes, fueling discussion about the use of AI in fraudulent activities.
Singers and actors are often targeted
In addition to Johansson, there are other celebrities on the list. The reality TV star Kylie Jenner (27) is often used for scams in which counterfeits of her brand “Kylie Cosmetics” are offered. Similarly, singer Taylor Swift (34) was used for ticket fraud and fake product promotions. Because of their extensive social media presence, Jenner and Swift are popular decoys whose popularity cybercriminals exploit.
Singer Sabrina Carpenter (25) was also a victim of these schemes, in which her name was used, among other things, for fake ticketing sites and fraudulent apps. The use of celebrities in such situations demonstrates the variety of fraud schemes that target fans’ trust.
Hollywood stars and political disinformation
Top actors such as Tom Hanks (68) and Johnny Depp (61) are also exploited in online fraud schemes. Hanks’ name has been misused to promote “miracle cures,” while Depp’s name has been implicated in various cryptocurrency and fundraising scams.
Influencers and newcomers in focus
In addition to established celebrities, aspiring stars have also found themselves in the crosshairs of fraudsters. Influencer Addison Rae (24) and actress Anya Taylor-Joy (28) have both been linked to fake competitions and advertising campaigns. Their wide reach on social networks makes them attractive targets, especially for younger Internet users who are deceived by supposed exclusive offers.
The consequences for consumers
The list of different scams shows that financial losses are not the only danger. Victims of such scams also risk having their personal records stolen and misused. The name of Sydney Sweeney (27), known from the series “Euphoria”, was used, among other things, for fake crypto investments, while Blake Lively (37) allegedly advertised alleged slimming products.
Be careful with online content
McAfee stresses that internet users need to be more vigilant, especially when it comes to content that advertises celebrities or promises exclusive offers. The use of AI and deepfakes is making it increasingly difficult to distinguish between real and fake content. It is advisable to check online sources carefully and to remain skeptical about unusual offers or shocking news.
From (fski/spot)
