“Straw Hat’s Colorful Transformation: From Gangnam Mom’s ‘It Item’ to ‘National Jumma Item’ [Featuring Details from Broadcast Fans]”

There is one hat that did not fall into the ‘Gangnam mom riding look’ at one time. It is the ‘raffia hat’ that has become a ‘trend item’ among mothers who say they cannot give up style even when sending their children to school, as well as women who are interested in fashion.

Raffia is a material used for hats, and in simple terms, you can think of it as a straw hat.

When hats of a certain brand, not even clothes, were out of stock, it was seen as a fairly unusual phenomenon in the fashion industry. The price is also high. It costs more than 200,000 to 300,000 won per hat.

Even so, the popularity does not fade even after several years, and the brand name is written in plain sight on the hat, so it is easy to show off to others. It is expensive for a hat, but there is an analysis that it is because it is cheaper than luxury clothing, so the consumption threshold is a bit low.

It is said that from this spring to the coming summer, hats are getting more attention as a fashion item than shoes and bags. Straw hats made of various materials such as rattan and terry as well as raffia are already noticeable throughout the city even though it is not the holiday season.