The online platform Kollabora provides assistance. Thanks to the support of befriended bloggers, the website has already reached a million amateur designers after a year and a half. Not only information for do-it-yourself fashion designers is exchanged here, Kollabora is also a trading platform and creates direct contacts between sellers and potential buyers. “We’re making it more efficient and bringing people together who would otherwise never have come together,” says Abousteit. The founder came to New York from Munich seven years ago and now lives in New York’s West Village, less than ten minutes from her Soho office. Five employees support them. What she achieved in New York, she “couldn’t have done so easily in Germany,” says Abousteit. Nevertheless, she plans to expand back home.
–
