After a new agreement signed between Marvel, Genius Brands and POW! Entertainment, Stan Lee’s Marvel Cinematic Universe cameos could return with CGI and old footage. The long-running comic book franchise built its foundations on a number of iconic characters created by Lee and artist Jack Kirby, namely Mark Ruffalo’s Hulk, Chris Hemsworth’s Thor and Robert Downey Jr.’s Iron Man. also included Doctor Strange by Lee and Steve Ditko played by Benedict Cumberbatch and their most successful Marvel character, Spider-Man, who has now technically been played by Tobey Maguire, Andrew Garfield and Tom Holland within the MCU thanks to Spider-Man: No Coming Home.
Lee’s involvement with the MCU wasn’t relegated solely to the use of his characters, as the comic book creator would become known for making cameo appearances in every MCU title as well as other Marvel adaptations, including the various from Sony. Spider Man franchises, Fox’s X Men films et Disney Big Hero 6. Although Lee would die in 2018 at the age of 95, he filmed a number of cameos before his passing, being featured posthumously in Spider-Man: Into the Spider-Verse, Captain Marvel et Avengers: Endgame. While subsequent MCU films and shows have begun to feature Lee using posters and magazines in various locations, it seems the future may now have a different plan.
The Hollywood Reporter announced that Marvel has signed a major 20-year contract with Genius Brands International and POW! The Stan Lee Universe entertainment joint venture will license Lee’s likeness in future movies and television productions as well as Disney theme parks, merchandising and more. This new deal opens the door for Stan Lee’s MCU cameos to return in the future with the use of CGI and old footage, though insiders note the decision has yet to be made by the studios involved. Genius Brands CEO and President Andy Heyward wrote of the deal in the following statement:
“It really ensures that Stan, through digital technology and archival footage and other forms, will live in the place that matters most, the Marvel movies and the Disney theme parks. It’s a big deal.
More soon…
Source : THR
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