Sr. Product Marketing Manager, Creator Marketing

DESCRIPTION

The Creator Marketing team’s vision is to strategically and creatively attract and retain a diverse population of quality creators (influencers & publishers). We scale proven marketing strategies across the Creator community, covering the full funnel of attracting, retaining and educating creators. We are looking for a dynamic and results oriented Product Marketing Manager to join our team.

Key job responsibilities
As a Product Marketing Manager, you will play a key role in developing and implementing marketing strategies that drive creator engagement and success in our program. You will be responsible for positioning, messaging, and driving awareness of our program features to the Creator community, ensuring they are effectively communicated and adopted. You will work cross-functionally with other product, engineering, analytics, and sales marketing teams to drive creator satisfaction and business growth. In addition, you will define key performance indicators, track the success of marketing campaigns, and use data-driven insights to refine strategies and improve results.

BASIC QUALIFICATIONS

– 6+ years of professional non-work marketing experience
– Experience using data and metrics to drive improvements
– Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
– Experience building, implementing and scaling cross-functional marketing programs
– Experience in leading go-to-market for consumer software or hardware launches

BEST TESTIMONY

– Experience using any of SQL or other analytical tools to perform data analysis
– Knowledge of customer segmentation, profiling, and targeting

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, sex, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status . For people with disabilities who would like to request an accommodation, visit https://www.amazon.jobs/en/disability/us.

Our compensation reflects the cost of labor across multiple US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market conditions and may vary based on experience, skills and work-related experience. Amazon is a complete compensation company. Depending on the position being offered, equity, signing payments, and other forms of compensation may be provided as part of a total compensation package, as well as a full range of medical, financial and/or other benefits. For more information, visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply through our internal or external careers site.