–Former US President Barack Obama and rock music idol Bruce Springsteen are the new co-hosts of one Spotify (NYSE:SPOT) Podcasts.
What’s happened
The new “Renegades: Born in the USA” is planned to run for eight episodes and will present the co-moderators in the discussion of political, socio-economic and personal issues. In the first two episodes, which went online on Monday, Obama and Springsteen recall their formative years as outsiders and consider the state of racial relations in America today.
Obama and Springsteen became friends during the 2008 presidential campaign. In 2016, Obama presented Springsteen with the Presidential Medal of Freedom, praising the entertainer, noting how “his songs capture the pain and promise of the American experience.”
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Why it matters
The new podcast is the latest production between Spotify and Higher Ground, the production company founded by Barack and Michelle Obama. Her first project, “The Michelle Obama Podcast”, started last summer. “It’s a personal, in-depth conversation between two friends exploring their past, their beliefs and the country they love – how it was, how it is and how it should be in the future,” Spotify said in a statement.
The podcast marks Obama’s first public venture following the inauguration of former Vice President Joe Biden when he was 46. It is also Springsteen’s first foray back into the public eye after it was announced earlier this month that the musician was arrested for drunk driving in New Jersey last November has been. After this news became known, a TV commercial for Jeep with Springsteen, which premiered during the Super Bowl, was broadcast by the parent company of the vehicle manufacturer, Stellantis (NYSE: STEL), abruptly discontinued.
Bruce Springsteen and Barack Obama in a promotional photo published by Spotify.
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