“The darker the stamp, the less it’s worth.” For example, the Spanish postal company introduced the anti-racism campaign in a press release this week. “So it will take more dark than white stamps to send something. Every letter and every package will become a reflection of the inequality created by racism.”
Lack of diversity
Good idea? Critics call the campaign insensitive, writes The Washington Post. According to them, it also shows that there is a lack of diversity at large Spanish companies. “Accidentally racist,” one user commented on social media.
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“The intention was good,” Moha Gerehou, who recently wrote a book about racism in Spain, told the newspaper. “But it is no coincidence that the well-intentioned anti-racism campaign ends up being racist.” According to him, these kinds of anti-racism campaigns are still too often made by white people.
‘Unfair and painful reality’
On Twitter, the postal company wrote that the campaign is aimed at raising awareness about “an unfair and painful reality that should not exist”. The company did not respond to questions from the newspaper.
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