He broke the news that Sony originally planned to agree to the acquisition of Activision Blizzard, but certain conversations in August 2022 made Sony (Jim Ryan) change his mind. Microsoft hopes to get a higher percentage and no longer offers a 30% discount on in-game items. Sony was not happy about this: in early September, Jim Ryan discussed two strategies, awaiting a possible rejection of the Activision acquisition, and began acquiring Bungie.
As some media have already reported: Toki Hiroki has huge ambitions in mobile and cloud gaming. He thinks Sony can go further: Remember, some games owned by Aniplex (Sony) have been very successful in Asia. Before Jim Ryan, Toki Hiroki and Yoshida Kenichiro had already been in talks with Bandai Namco.
When analyzing Bandai Namco’s growing revenue (which now equals or exceeds Activision Blizzard and EA) and growing profits, the negotiations between Sony and Bandai Namco become positive.
There’s also very interesting news: Before this deal was announced, Sony was looking to acquire smaller studios worth less than $500 million, such as Arrowhead Studios.
Going one step further: Sony is confident in Bungie’s next two FPS games – Condord and an excellent FPS game from FireWalk Studios, the quality of which has been discussed in conversations between Hermen Hulst and members of the studio Call of Duty (which is already playable).
When his revelations appeared on the Riddit forum, netizens generally did not believe them and thought they were false revelations, because it is impossible for such a large-scale acquisition to have news leak out so quickly. The netizen who posted the post also deleted it. Do you believe it?
