Sony launched its upcoming PlayStation 5 video game console on Thursday. The device has not yet arrived in brick-and-mortar stores, and the only way customers can access them by the end of 2020 is by picking up confirmed pre-orders.
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Sony is responding to the ongoing covid-19 pandemic. “Stay safe, stay home and shop online,” the company urges video game enthusiasts through blog.
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The new generation of the popular game console is already hopelessly sold out in large online stores. In Japan, Sony’s home country, some retailers have led lotteries due to the overwhelming interest of consumer consumers to reallocate their limited stocks.
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The new video game device attracts consumers with cutting-edge graphics, faster content loading, and a new type of DualSense driver with haptic response. It sells for $ 500, or for $ 400 in the version without a disk drive. Internet bazaars, such as Mercari in Japan, have advertisements offering resale of freshly released consoles for up to $ 900.
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The ongoing pandemic has intensified demand for video game industry products. However, this has put pressure on supply chains that are unable to supply the new consoles. Microsoft is experiencing a similar situation as Sony, which on Tuesday launched the sale of a new generation of its Xbox console. According to analysts, the shortage of consoles may persist until 2021.
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