Followed by millions of Internet users on social networks, they have a considerable impact on their community and are at the origin of different trends. Instagram, Twitter, Facebook… Here are the top 10 most influential personalities in 2023, on these three platforms.
Social networks are an integral part of our lives. Although the durations of use vary greatly depending on the country, on average in the world, Internet users spend 2 hours and 27 minutes per day on the various platforms.
Whether they are athletes, artists or influencers, the most followed people then count several million followers alone. Often used by brands for various marketing campaigns, the site Search Engine Journal looked at these 10 most followed personalities of the moment on Instagram, Twitter and Facebook.
Cristiano Ronaldo : 787 millions de followers
From his family life to the various controversies that surround him, the Portuguese who now plays for Al-Nassr in Saudi Arabia, fascinates both on and off the football pitch.
Lionel Messi : 530 millions de followers
Recently crowned world champion, the legend of Argentine football remains behind his eternal Portuguese rival. At least on social media.
Selena Gomez: 499 million followers
American actress and musician, the former Disney star has grown up, but still wields great influence.
Justin Bieber : 477 millions de followers
Revealed through videos posted on YouTube, the Canadian singer still attracts as many Internet users.
Kylie Jenner : 450 millions de followers
She is the first influencer in the ranking. Star of reality TV, but also a businesswoman, the 25-year-old American was elected the youngest billionaire in history in 2020.
we are LIVE with my Wizard of Oz collection! the PR box sold out and my color changing lip tint is selling FAST! https://t.co/bDaioh0UAV pic.twitter.com/MBCX22EJ32
— Kylie Jenner (@KylieJenner) November 10, 2022
Kim Kardashian : 450 million followers
Behind her little sister Kylie, the American influencer was one of the first famous personalities thanks to social networks. She is also a reality TV star, however she places herself behind her little sister Kylie Jenner.
Dwayne Johnson : 435 millions de followers
Nicknamed “The Rock”, the American actor and wrestler brings together a large community, particularly around his muscular workouts.
Taylor Swift : 408 millions de followers
With eleven Grammy Awards to her credit, the American singer has gone from princess of country to queen of pop, but is often the subject of fierce criticism and controversy.
Anti hero but make it acoustic
Now at https://t.co/WdrCmvMfo8 pic.twitter.com/UgRTbfj0LN
— Taylor Swift (@taylorswift13) November 11, 2022
Katy Perry : 395 millions de followers
While she recently said she wants to be a ‘grandmother pop star’, the 38-year-old American singer ranks behind her friend-turned-rival.
Ariana Grande : 391 millions de followers
Awarded for her talents from an early age, the American actress and musician has created a real community on social networks nicknamed the “Arianators”.