Czech singer Ewa Farna appears in an advertisement for equal opportunities for female performers in Times Square in central New York. Through this ad, Spotify promotes a specially crafted list of songs that Farna went to with her single Body.
“Time Square, New York, right now! So now I’m officially as big as a barracks. This XXL size flatters me quite a bit, ” the singer wrote on Wednesday evening to her account on the social networks Facebook and Instagram.
Music streaming giant Spotify is fighting for a level playing field for men and women in the music industry as part of the Equal initiative. Fifty performers from all over the world have been added to the specially created playlist, the so-called playlist. Ewa Farna presents her song in it Body.
Illuminated billboards in Times Square are the most sought-after advertising spaces in the United States. The price per day ranges from 5 thousand dollars (107 thousand crowns) for smaller advertising space to 50 thousand dollars (over a million crowns) for the largest ones.
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