In an increasingly active market, the major smartphone brands such as Apple, Samsung and Xiaomi see their revenues growing very strongly. More and more are being sold, especially the top models.
As a reflection of this growth, revenues also continue to increase, revealing the strength of the market. Apple is at the top and has led this growth, leaving all its competition behind.
After months in which smartphone sales dropped to minimum values, the smartphone market is recovering at a high pace. showing this is the last report from Counterpoint Research that analyzed the revenue generated by smartphone manufacturers last year.
These generated a total of $488 billion in revenue in 2021, which represents a 7% increase over 2020 figures. The average smartphone sales price grew 12% annually and reached $322 thanks to growing by 5G devices.
Apple is again at the top of the list with total revenues of 196 billion and a 44% share of revenues. Cupertino has seen an increase in demand for the iPhone 13, as well as a lingering interest in earlier models. The average price reached 821 dollars, a historic value.
Below is Samsung, with $72 billion and 11% growth. The average price of this brand grew by 5% and stood at US$263, with growth in the mid-range and premium ranges, which contributed the most. Highlight here for tripling revenue from folding models,
Xiaomi and OPPO also stand out, with 36 and 37 billion in revenues, respectively. Xiaomi's growth stood at 49% compared to 2020 values, while OPPO stood at 15% in terms of average sales price growth.
There is still room for Vivo, with its 43 billion in revenue, showing the brand's good moment. This scenario shows the evolution and recovery of the market and the good moment that brands are having, especially Apple, Samsung, Xiaomi and OPPO.
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