On April 3, 2023, Mr. Worawut Bhirombhakdi, Executive Vice President, Boon Rawd Brewery Co., Ltd. and Deputy Chief Executive Officer, Boon Rawd Trading Co., Ltd., the key man of the company. Always in contact with world-class sports teams And supervise the company’s sports budget, said it was the first time that the world-class F-Day team Traveled to promote this season’s competition. And invite Thai people to cheer on the Alfa Romeo team, where the company and the Alfa Romeo F1 team work together for the 5th season, this time sending 2 team drivers to invite. Thai motorsport fans send their support to the Alfa Romeo F1 team in this season’s competition. Including to shoot Singha’s new commercial film that will be used in many countries around the world.
Mr. Worawut Bhirombhakdi said, “In the past, Singha has continuously supported the domestic and global motorsport industry. Especially in the Formula One industry. We have been supporting the team for a long time, starting with Red Bull Racing in 2009, then Ferrari in 2013, until now as a global partner with Alfa Romeo. F1, a legendary team that has been into motorsport since 1911, includes sponsorship of former Finnish Formula One driver Kimi Raikonen. degree world champion in 2007 to do activities with Thai youth to inspire them to push themselves to the world level.”
“At this time, Formula One is not just a sport for motorsport fans. Formula One has become one of the most followed sports in the world. It is one of the lifestyles that young people around the world pay attention to. The marketing of the team and Formula One go in the same direction. I believe that being a world-class sports sponsor will connect Thai people with sports that the world is interested in.”
On the other hand, Valtteri Bottas, a Finnish driver Who joined the team in the past 2022, said, “This year we are very ready. Both about training, racing cars, and physical condition. We try to do our best for the team. and traveling around the world to compete with Thai brands like Singha We hope the fans Thai people will help and cheer us up.”
Zhou Guanyu, the first Chinese driver in Formula One history, said: “Even though it’s my second year joining a Formula One team. In this season, I hope the experience from last year. And practicing hard will make me and my team produce better results. And hope to receive encouragement from Thai motorsport fans to help support us as well.
Singh has supported the motorsport industry in Thailand. and on a global scale continuously Including being a partner with the “Moto GP” world motorcycle race, as well as becoming a global partner with “Alfa Romeo F1”, a legendary team that enters The motorsport industry since 1911 and can win the World Championship or Formula One in the current era up to 5 times in 1925, 1950, 1951, 1975 and 1977.
