Singapore Airlines Enhances Customer Experience with Premium Economy and Sustainable Practices in Indonesia

Singapore Airlines is an airline that provides the best service. There are three fundamentals that this company, which is based in Singapore, always emphasizes.

These include service excellence, products and links. They continue to increase acceleration so that they can meet everyone’s wishes, especially in terms of comfort during flights.

“Singapore Airlines is dedicated to delivering a better customer experience, across all customer touch points. Our company leverages customer insight and technology including discovery, design and delivery thinking and data analysis tools to understand and adapt our offerings to meet future preferences. -in that is changing, “said General Manager Indonesia of Singapore Airlines Chee Chian Seah to detikcom in Jakarta, Friday, (17/5/2024).

Currently, Singapore Airlines has launched its premium economy class, in this class customers will receive exceptional service.

They continue to innovate in terms of more diverse food and drink options, as well as comprehensive new facilities such as free wifi with no restrictions.

As Indonesia is a destination of great interest, Chee Chian Seah said his party has about 117 flights from various places to Indonesia and vice versa. He said that this is not just a matter of frequency, but more than that includes comfort and a safer flying experience.

In fact, his party plans to add flight services between Indonesia and Singapore, the aim of which is to increase tourism between the two countries.

“We are very interested in increasing flight operations between Indonesia and Singapore to serve more local customers and bring more tourists to Indonesia. We will continue to monitor demand and work to closely with local aviation authorities in this regard,” said Chee Chian Seah.

As is known, Singapore Airlines was able to increase its competitiveness again after the pandemic. They have done many things, such as adapting to the situation, simplifying services and taking advantage of the intensive development of digitization.

“To ensure that Singapore Airlines remains competitive amid a dynamic aviation landscape especially post COVID 19, we recognize the importance of remaining flexible in responding to changing market conditions. responsive to customer needs and able to compete in this competition,” he explained.

In addition, another way for Singapore Airlines to promote this achievement is by collaborating with business partners and policy makers in various lines, as a result, the stability of the company Air continues on positive trajectory after pandemic.

It is not so important to improve the quality of human resources, because it is useless when the system is well created but the performance is not the best.

“We strongly believe that our workforce is our greatest asset. Therefore, we have invested heavily in executive training, personal development and employee wellbeing initiatives to ensure that everyone is equipped with the skills to fulfill their role, remains engaged and are motivated to deliver excellence in all aspects. of our work,” said Chee Chian Seah.

On the other hand, Singapore Airlines also implements sustainability and environmental responsibility. Their concrete example of achieving this goal is through modern, fuel-efficient aircraft.

“SIA is investing in modern, fuel-efficient aircraft to reduce its carbon footprint and reduce fuel consumption. We operate one of the youngest fleets globally, with an average fleet age of 5 years 8 months, with a focus on fuel efficiency through operational procedures and technology,” he said.

They do many things to reduce environmental pollution. Another way they use is by recycling waste and also using very little plastic, especially using environmentally friendly packaging for food and amenities on board.

(wsw/wsw)