GSK together with Faculty of Medicine Siriraj Hospital Mahidol University and the Department of Health launched a campaign “Shingles can be prevented” promotes Edutainment or Music Marketing strategy, grabs famous artist “Tor Saksit” to send a special version of the song “Love You” “Shingles can be prevented” strengthens the Gen Young Active 50+ project, creating awareness Take care of your health and stay away from shingles.
Thailand has entered a completely aging society. and expected that Thailand It will be a super aging society in 2031. The Gen Young Active 50+ project aims to prepare for both physical and mental health. and the hearts of the elderly To support the changes that will occur.
Advertisement – Continue reading the article below. Shingles can be extracted.
Especially regarding health as we get older. Resulting in decreased immunity There is a risk of becoming sick and developing various diseases more easily, such as shingles, which is a disease that is close to the body and causes suffering to the patient. Creating a campaign #Shingles can be extracted Aimed at the target group of people Be aware of shingles prevention. and turn to pay attention to the health of yourself and your family Strengthen your immune system
Mrs. Somorosa Phongpermphruek Director of Corporate Communications and Government Relations, GlaxoSmithKline (Thailand) Co., Ltd. (GSK) said that the Gen group is still Active, or people who are 50 years of age or older. This is the age at which there is a high risk of developing shingles. Affects the mental state and living This is a disease that many people overlook. And there is still a lack of proper understanding about shingles.
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The Gen Still Active 50+ project has created a campaign. “Shingles can be extracted” to raise awareness About taking care of your health to avoid shingles This can be prevented by reducing the risk. and increase immunity through Edutainment or Music Marketing strategies
Shingles can be extracted
With famous artists like To Saksit, a representative of Caregiver, bringing hit songs that everyone can sing like “Love You”. Make a special version Join in passing on your concern. GSK believes that music and music videos It will be a medium to create awareness about shingles. To target groups of both Gen, Active and Caregiver groups, turning to take care of their health. Protect those around you from shingles.
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this music video There will be communication through social media channels. Including creating engagement with the target audience on TikTok, inviting family members to bond with the Dance Challenge activity, singing and dancing together as well.”
Shingles can be extracted
To Saksit Wechasuporn, a talented artist, revealed that he was very pleased. who had the opportunity to be a part of the campaign #Shingles can be extracted which joins forces to help raise awareness of the dangers of shingles. and turn around and pay attention to the health of those around you
Personally, I think that as time moves forward, health is important. Bringing your love song to make this special version I feel that the song is cute. There are gimmicks that people can easily remember. which is a communication telling people of both generations to be careful of shingles Prevention can only reduce risk and increase immunity.
Shingles can be extracted
“Prevention is better than cure. Therefore, I would like to leave you to take care of your own health. and adults in the family from an early age. Don’t think that this generation is not strong enough. Maybe not today. But if it can be prevented If you don’t have shingles or have it, the less severe it is, the better. If you are healthy Whatever we do, we will be happy.”
Watch the music video “Shingles can be extracted” from today onwards.
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2023-11-03 11:08:00
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