The short video series “Always Come to Shanxi” produced by the Shanxi Provincial Department of Culture and Tourism will be updated on major platforms from 3 October. The short film changed the traditional promotional film mode, combined with the new short film form, and created interesting scenes, mainly to show the local characteristics of Shanxi and to spread the local characteristics and humanistic feelings of Shanxi. Once published, it was praised by mainstream media such as Shanxi Daily, Morning Post Literature and Art, and Phoenix.com. So far the short has been updated for three episodes, the video has been played over 10 million times, the number of topic readings has surpassed 100 million, and has won dozens of hot lists on the platform.
Shanxi artists collectively recommend their hometown Wang Ziyi and Zhao Xiaohui to call you guest in Shanxi
On the eve of the short film launch, a new generation of Shanxi youth representatives, dozens of outstanding Shanxi artists Cheng Taishen, Gao Ziqi, He Gang, BOYStory He Xinlong, Wang Chengsi, Wang Ziyi, Xing Jiadong, Yao Bonan, Zhao Wenhao , Zhao Xiaohui, etc. posted on Weibo to help Shanxi cultural tourism, shouting “Always come to Shanxi” and recommending her hometown. Among them, Zhao Xiaohui, Anli Shanxi Pasta and Wang Ziyi said they lost their lives 0.5 times slower than Shanxi. Yao Bonan introduced the intangible cultural heritage of his hometown. With the support of a group of artists, Shanxi sparked a lot of discussion in the circle, and the characteristics of food and slow life were loved by many netizens, who said that “there is a chance to go for a walk. in Shanxi “and” eat a bowl of noodles in person “.
Eight multidimensional themes show Shanxi’s strong vital spirit and awaken a sense of local belonging
Among the short films launched, the 2-minute video is unforgettable. In the short film “Urban Slow Life”, in the first seconds the hectic daily life of a “worker” is shown, who after receiving a call from “General Manager Jin”, arrived in Datong, Shanxi. Even though my fast pace is still the same, because I heard the Shanxi dialect “Don’t worry, slow down a little” it awakens the breath of life a little; there is a “little Easter egg” spilled at the end, and the interesting design evokes the people of Shanxi. The sense of belonging and identity to the countryside also shows the positive and trendy side of Shanxi cultural tourism to the outside world . In addition, two short films were also released in the “Urban Slow Life” chapter, including “Chaplin’s Tour of Shanxi” and “Shanxi Food”. Whether it is the world of Chaplin illuminated one by one or the Shanxi delicacies served on the table one by one, all people see the multi-faceted Shanxi, breaking the inherent impression of Shanxi.
It is reported that the short video series “Always come to Shanxi” is divided into eight themes, covering urban slow life, rural fireworks, self-guided tour, cultural relics, intangible cultural heritage walks , health care and deep breathing, ancient buildings and mountains and rivers keep watch. From the city to the countryside, from the remains of ancient buildings to modern life, it fully displays Shanxi’s current cultural tourism landscape. At the moment, this series of short videos is being launched one after the other on the main platforms, waiting to discover the most unknown and precious sides of Shanxi!
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责编:杨帆 ]