Home » Technology » SEGA, Tencent, and Ubisoft Follow Microsoft and Nintendo in Choosing Not to Attend E3 2023.

SEGA, Tencent, and Ubisoft Follow Microsoft and Nintendo in Choosing Not to Attend E3 2023.

SEGA, Tencent, and Ubisoft announced their withdrawal from the E3 2023 exhibition. The industry pointed out that the lack of communication and the impact of the epidemic were the main reasons. It is expected to be held from June 13th to 15th this year.

In addition to Ubisoft’s recent announcement that it will not participate in this year’s E3 2023 physical exhibition activities, including SEGA and Tencent also confirmed that they will not participate in the exhibition.

according toIGN website reportSaid that many industry players think that many industry players have withdrawn from participating in E3 2023. The main reason is that there is a lack of communication between ReedPop, the curator unit that took over this time, and the American Entertainment Software Association, the organizer of E3 Game Show. Waiting for other industry players to express their views first will eventually lead to not having enough time to prepare for the exhibition.

However, in fact, many industry players have significantly reduced their event budgets due to the impact of the past epidemic, or decided not to participate in the exhibition due to other factors. Industry players including Microsoft and Nintendo have revealed long ago that they will not participate in this year’s E3 2023 physical exhibition activities, and Although Sony has never made an external statement, it is clear that it will not participate in this event.

ReedPop, which is in charge of the E3 2023 exhibition activities, is a subsidiary of Reed Exhibitions (Reed Exhibitions). In the past, it assisted in the planning of PAX, New York Comic Con and other activities. Recently, it is preparing for internal organization adjustments. It has been in office for 14 years Lance Fensterman, president of the company, is leaving and will be replaced by current vice president Michael Kisken.

As for E3 2023, it has been confirmed a long time ago that the Industry Day exhibition will be held from June 13th to 15th this year. As for June 15th to 16th, the general public will be open to buy tickets for admission.

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