In the same period, 59% of Latino consumers opted for the Galaxy S23 Ultra.
Pre-sale orders for the Samsung Galaxy S23 exceed those of its predecessor by more than 50% in Latin America, considering the period from February 1 to 13. In the case of Chile, the pre-sale period continues until March 2.
The first orders for the model released last year, the Galaxy S22 series, were a huge success, with numbers more than doubling that of the Galaxy S21 series in the first week. This year, the results were even higher, with the Ultra S23 model being preferred by 59% of Latino consumers.
“The tremendous momentum we are witnessing speaks to customers’ enthusiasm for products that push boundaries and give them the freedom to express themselves creatively,” said TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics. “This year’s pre-order numbers reflect our customers’ strong trust in our brand and demonstrate how our commitment to groundbreaking innovation and sustainability continues to resonate with consumers.”
Led by the Galaxy S23 Ultra with its new 200MP Adaptive Pixel sensor and iconic integrated S Pen, the Galaxy S23 series, which also introduces the Galaxy S23+ and Galaxy S23, represents a new era of the best premium phone experience from Samsung. . The Galaxy S23 series features epic cameras that give users more freedom to explore their creativity, graphics Fastest phones in the world powered by the Snapdragon® 8 Gen 2 Mobile Platform for Galaxy and an eye-catching design that furthers the company’s sustainability commitments with more components made from recycled materials than any other smartphone Samsung Galaxy.
The Samsung Galaxy S23 series also pushes ahead with mobile security with Samsung Message Guard. This powerful tool that provides preemptive protection against digital attacks that does not require a click to be executed. This is a new type of cyberattack where just receiving an image can compromise a device, even without user interaction. Samsung Message Guard acts as a virtual quarantine, trapping harmful images and ensuring that you receive safe images. Learn more about Samsung Message Guard at [www.samsungmobilepress.com/feature-stories/samsung-message-guard-protects-you-from-new-and-invisible-threats].
The Galaxy S23 Ultra, Galaxy S23+ and Galaxy S23 are available for pre-sale through operators, retailers and in samsung.comin four matte shades inspired by nature: Phantom Black, Cream, Green and Lavender.
Samsung is also launching an eye-catching global 3D advertising campaign to celebrate the launch of the Galaxy S23 series. The campaign highlights the planet-inspired design of the Galaxy S23 series, with eye-catching imagery. Starting for the first time in Seoul, the campaign will spread to other global cities around the world in the coming weeks.
