In 2019, Police vocalist and bassist Sting, who Every Breath You Take wrote, still honored by the American copyright organization BMI. The song had You’ve Lost That Lovin’ Feeling van The Righteous Brothers redeemed as the most played song on US radio (more than 15 million times).
Scientists now have an explanation for this attraction. For their research, three music scientists from Aarhus University used public data from streaming service Spotify.
Music preference differs per day part
They thus collected a dataset containing almost 4 million unique numbers. Those songs came from hundreds of millions of streaming sessions in which up to 20 songs were listened to with little flushing, to make sure Spotify users were listening to the music consciously.
After analyzing that data, the researchers saw clear differences between music preferences at certain times of the day.
In the morning, for example, people seem to prefer to listen to slower, energetic music. In the afternoon that changes into a preference for faster, louder songs. In the evening, music with a higher tempo, which is also popular to dance to.
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