Every October the month of the Breast Cancer Awareness, in order to increase care and prevent disease in time. The World Health Organization, WHO, mentions that every 30 seconds the disease is diagnosed somewhere in the world. In Mexico, breast cancer is the second cause of mortality in women among 20 and 59 years.
In this sense, the manufacturers of trucks and buses of heavy transport, SCANIA, have communicated that they will be joining the Pink Caravan of Mobility ADO to promote the early detection and treatment of this problem.
Regarding the “pink month”, Mobility ADO celebrates the tenth anniversary of the ‘Pink Caravan’. This initiative seeks to support thousands of women in the prevention of breast cancer, as well as provide them with free transportation to their destinations to carry out the pertinent studies.
The brand’s initiative will consist of painting its units the characteristic pink as a ‘rolling gallery’ to raise awareness in society about timely detection. Likewise, the SCANIA units will provide transportation, from different parts of the country, for women who, for different reasons, cannot travel to the places of study.
In this way, diagnosis, treatment and early detection will be facilitated, as well as bringing women closer, safely, to the places assigned to carry out the studies and pertinent information.
As a show of support, they presented the commemorative buses that will be added to the ‘Galería Rodante Rosa 2021’; with its brands ADO, ADO GL, ADO Platino, OCC, Estrella de Oro and Texcoco, which will tour, as every year, much of the country with the message of raising awareness and informing about the early detection of breast cancer.
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