Sber is again recognized as the strongest financial brand in the world and the most expensive brand in Russia, and also entered the top 200 most valuable brands on the planet, taking 163rd place in the prestigious Brand Finance Global 500* rating in 2022, the press service of Baikal Bank reports. Sberbank.
Sber has retained its position in the major leagues in terms of brand strength and is ranked 16th in the world and 1st in Russia. As the Brand Finance report showed, even in the current situation, the Russian bank demonstrates high financial results, improves its products and services and maintains customer confidence, which allows it to remain in the top of the most valuable global brands. Brand Finance is an international brand valuation consulting company with offices in 20 countries. Brand Strength is calculated using a balanced scorecard that includes evaluation of investment in marketing, equity and business performance.
PJSC Sberbank
* Brand Finance Global 500
* Details Online
