Saudi Arabia Takes Center Stage at Milan Crafts Festival
Milan, Italy – The Kingdom of Saudi Arabia is set to shine at Artigiano in Fiera, the world’s largest celebration of traditional arts and crafts, taking place from November 30 to December 8 in Milan. Chosen as the "Country of the Year" for the Middle East, Saudi Arabia will dazzle visitors with a vibrant showcase of its rich culture, heritage, and contemporary artistry.
This year marks the fourth consecutive appearance by Saudi Arabia at the prestigious festival. The pavilion, designed to be an immersive cultural journey, will feature live demonstrations of traditional crafts like Al Sadu weaving – a UNESCO Intangible Heritage Site – and Bisht making.
“Following the success of the Ministry’s previous participation in Artigiano in Fiera, the Saudi Pavilion returns for the fourth year to showcase the Kingdom’s creativity in craftsmanship, the culinary experiences [here], design and performing arts during the nine-day exhibition," states the event organizers.
Beyond the intricate artistry, visitors will have the opportunity to savor Saudi flavors at the "Irth" Pavilion restaurant. Traditional dishes like Jareesh (Saudi Arabia’s national dish), Kubibat Hail, and Mutabbaq will tantalize taste buds. The pavilion will also host a dedicated space to celebrate the "Year of the Camel," a designation shared by both Saudi Arabia and the United Nations in 2024.
The Saudi pavilion promises a multifaceted experience, blending modernity with tradition. "The exhibition will also offer immersive experiences through traditional live performances by groups of Saudi artists from 13 regions of the Kingdom, along with musical performances with traditional instruments such as the Oud," the announcement details.
Visitors to the festival can also experience traditional Saudi clothing and capture the moment with photographs in a dedicated tradition tent. A "Made in Saudi Arabia" center will showcase local products and manufacturing prowess, further emphasizing the Kingdom’s burgeoning global presence.
The extensive programming reflects Saudi Arabia’s commitment to preserving and sharing its cultural heritage with the world. "The fourth participation of the Saudi Ministry of Culture in Artigiano in Fiera represents further confirmation of the Kingdom’s commitment to the protection and promotion of traditional crafts and arts,” says the event press release. "The initiative offers a prestigious platform for Saudi artisans to showcase their work.”
## Saudi Arabia Takes Center Stage at Milan Crafts Festival
**An interview with Dr. Aesha Al-Mutairi, Director of the Saudi Arabian Crafts Council**
**Milan, Italy** – The Kingdom of Saudi Arabia is poised to captivate the world at artigiano in Fiera, the world’s largest celebration of customary arts and crafts, taking place from November 30 to December 8 in Milan. Chosen as the “Country of the Year” for the Middle East and North Africa region, Saudi Arabia will showcase its rich artistic heritage and diverse craftsmanship traditions to a global audience.
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To delve deeper into this exciting portrayal, we spoke with Dr. Aesha Al-Mutairi, Director of the Saudi arabian Crafts Council,** a key organization behind Saudi Arabia’s participation in Artigiano in Fiera.
**World Today News:** dr. al-Mutairi, congratulations on Saudi Arabia’s selection as ”Country of the Year.” What dose this recognition signify for both Saudi Arabia and the global community?
**Dr. Al-Mutairi:** Thank you. This recognition is a testament to the Kingdom’s dedication to preserving and celebrating its unique cultural heritage. For centuries,Saudi Arabia has been a cradle of artistic expression,with deeply rooted traditions passed down through generations.
This platform at Artigiano in Fiera allows us to showcase this vibrant tapestry of crafts to a global audience, fostering cross-cultural understanding and thankfulness. Its an prospect to highlight saudi Arabia’s contribution to the world’s artistic landscape.
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World Today News:** Can you elaborate on the types of crafts and traditions that visitors will encounter at the Saudi pavilion?
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Dr.Al-Mutairi:** Our pavilion will be a vibrant celebration of Saudi Arabian craftsmanship. Visitors will be able to explore a wide array of traditions, from exquisite textile weaving, including the intricate Sadu and
Bisht, to the skill of pottery and ceramics from regions like Asir and Najd. We’ll also showcase the artistry of metalworking, wood carving, and the captivating world of jewelry making, featuring traditional silverwork and precious stones.
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World Today News:** How is the Saudi Arabian Crafts Council working to support and empower artisans in the Kingdom?
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Dr.Al-Mutairi:**
The Saudi Arabian Crafts Council is dedicated to fostering a thriving ecosystem for our artisans. We provide training and skill growth programs, helping artisans refine their existing skills and explore new techniques.
We also work to connect artisans with markets, both domestic and international, facilitating opportunities for growth and sustainability.
Our mission is to empower these talented individuals and ensure that their invaluable craftsmanship continues to flourish for generations to come.
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World Today News:** What message would you like to convey to the global audience visiting Artigiano in Fiera?
**Dr. Al-Mutairi:** we invite the world to experience the beauty, skill, and heart that embody Saudi Arabian crafts. We hope that visitors
will be captivated by the stories woven into each piece, appreciating the dedication and artistry of our talented artisans.
We believe that through art and craft, we can bridge cultures, build connections, and celebrate the diversity of human expression.
**The Saudi Arabian Crafts Council’s presence at artigiano in Fiera is poised to be a highlight of the event, offering a captivating glimpse into the enduring beauty and artistry of saudi Arabia.**
