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The famous actress has brought unexpected popularity to “Pērne” chipboards, which have been known and available in Latvia for 35 years. On June 9, Sarah Jessica Parker published an entry on the Instagram platform in which she expresses her admiration for “Long Chips” – she bought them in most or most of them after a long search in New York booths.
“I’m not kidding. Look at my stories! Long chips! I’m not bringing these packets to my team, but six more packs haven’t been in the photo,” Parker said. In the short video of Instagram, she praised these chips and admitted that she had tasted them in the past, but then she could not find the product anywhere. Then, however, they found a store in Manhattan, and the actress redeemed them all.
A Latvian resident has indicated in the commentary next to the Parker entry that these chips have been respected by us for a long time, moreover, in Latvia they are paid very cheaply.
As Kristaps Radziņš, the export director of “Pērne”, says to the portal “Delfi”, since the company of Pārkere’s recognition has felt a growing interest in “Long Chips”, new distributors have also applied. “We have received several e-mails from small retail chains, as well as online stores about the desire to buy the product, because everything has been redeemed in a few days since June 9. Unfortunately, none of these stores is large enough to invest several thousand in one container, but it is hoped that in the near future we will start cooperating with one distributor who is engaged in the import and distribution of European Union goods. “
Horns adds that so far only one container with chips has been sent to the United States, and this happened in 2020. “Under the influence of Covid-19, a large number of importers are afraid to buy a product for which they do not know the sales figures. explains the company representative.
Radziņš is glad that the famous actress appreciated the quality of “Pērne” chips: “It is very nice that the popular actress is delighted to buy out all the store’s stocks. We are still trying here!”
Sarah Jessica Parker is followed by 6.8 million people on Instagram.
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