Samsung will not participate in IFA, the largest European fair dedicated to consumer electronics. The event planned for September will take place in physical presence if all goes well, although on a smaller scale than in previous years.
Anyway, Samsung will not be there in Berlin. “We have decided this year to present our main innovations and make our announcements through a clean virtual event that we will organize in September,” said the South Korean technology giant. On the other hand, other important players in the sector will participate well in the IFA 2020 fair.
Not for the general public
Due to the coronavirus pandemic, many salons have been canceled or held in digital format. The living room International radio exhibition is one of the biggest events that will take place again in physical presence, but on a smaller scale. This time, only professionals and journalists are welcome, and the duration of the fair will be limited to three days.
IFA is the second major technology event this year, after the CES held in Las Vegas in January, just before the coronavirus epidemic.
Anyway, Samsung will not be there in Berlin. “We have decided this year to present our main innovations and make our announcements through a clean virtual event that we will organize in September,” said the South Korean technology giant. On the other hand, other important players in the sector will participate well in the IFA 2020 fair. Due to the coronavirus pandemic, many fairs have been canceled or held in digital format. The International Funkausstelling is one of the biggest events which will again take place in physical presence, but on a smaller scale. This time, only professionals and journalists will be welcome, and the duration of the fair will be limited to three days. IFA is the second major technological event this year, after the CES held in Las Vegas in January, just before the coronavirus epidemic.
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