Aviation Gin Celebrates Its New Brand Spokesperson LeVar Burton
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Advertising that is entertaining, product-relevant and close to the zeitgeist? No one can do that as well as actor Ryan Reynolds at the moment. And that’s why the “Deadpool” star is behind the first creative highlight for the new HORIZONT online column CRAZY SEXY COOL. With his own advertising agency Maximum Efforts Marketing, he is currently proving that advertising can easily deliver messages that are a real homage to fan culture, without neglecting the identity of the brand being advertised.
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