Russian marketing company Weloveplayers is reaching a new level and transforming into a full-fledged game publisher. Previously, they were involved in advertising and promotion of such large foreign games as Dying Light 2 Stay Human and Remnant: From the Ashes, and now they will directly release games around the world. The newly created publisher is going to give priority to financing high-quality domestic indie games.
According to the published press release, Weloveplayers is targeting a global market. As a publisher, they will promote and release games throughout Russia, the CIS countries, as well as in China and Europe. Despite the severe competition in the global market, they believe in the success of indie projects and are categorically against forced donation mechanics.
We are against donation dumps! It is important for us that Russian game development is distinguished by unique single-player projects without donations and mechanics that suck money out of players. At Weloveplayers, we believe that small indie games can generate enough income for the growth of domestic game studios, publishers and our industry as a whole.
— Weloveplayers reported.
The new publisher promises to support developers with marketing, production and financial issues. You can learn about the first Weloveplayers games soon; the publisher is already working on two yet unannounced games.