After years of representing his country in the world of sport and on the tennis court, the Swiss and international tennis maestro Roger Federer He takes on a new and unprecedented role. The twenty-time Grand Slam title winner is now the official ambassador for tourism in Sgizzeroz by opening a long-term collaboration with Swiss tourism authority, National Tourism organization.
In cooperation with the Swiss Tourism Authority, Roger Federer will develop initiatives to promote Switzerland worldwide, with the common goal of attracting new tourists to visit Switzerland and its natural beauty. At a difficult moment like this to get out of the biggest tourism crisis since World War II, the most famous figure in the Swiss nation takes the field to offer his help.
Speeches by the President of the Swiss Tourism Authority
There is no one better suited for this role than Roger Federer, CEO of Swiss Tourism. Martin Nedger is also convinced of this. Here are some of his statements on the subject: “This combination is perfect because Switzerland and all of its natural talents are clear and has contributed to the growth and development of a legend like Roger Federer and thus to his glorious career. “
Federer himself commented on this collaboration as follows: “I had the feeling that I represented Switzerland every time I entered the field. When my name is close by, there is always a Swiss flag next to it. I’m proud of it and I’ve been 22 years of my professional life and always will be.
The cooperation with the Swiss Tourism Authority is now a logical consequence of things. “Accordingly, both parties confirmed that they are excited about this new partnership. Roger Federer returned to the field a few weeks ago at the ATP tournament in Doha after an absence of more than a year due to surgery, the doubles will certainly be extended due to the difficult impact of the pandemic and its consequences. Roger Federer’s plans are not yet known as he will definitely be returning to play some tournaments on mud.
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