Roger Federer is delighted to welcome ‘world-class talent’ Iga Swiatek and Ben Shelton to On Running. On Monday, world No. 1 Swiatek became the first tennis player to join On Running – a Swiss sportswear company backed by Federer.
Federer has been investing in On Running since 2019. “Iga and Ben represent the next generation of world-class talent. Both players embody On’s competitive spirit and are current and future champions of the sport.
We are happy to welcome her to the On family,” Federer said in one Explanation.
Federer welcomes Swiatek and Shelton to On Running
Swiatek has established herself as the top player in women’s tennis, while 20-year-old Shelton is one of the most promising players in men’s tennis.
Swiatek and Shelton will debut in On Running apparel at the Miami Open. “I’m very excited to be the first female player to join On and really love how On’s Lightning innovation team works and adapts technology to meet the needs of athletes and support their careers.
It was very inspiring for me to develop my ideas and needs with them and to work on my current and future gear,” said Swiatek. In Miami, Swiatek will look to defend her title and continue her partnership with On Running in the best possible way begin.
Last week, Swiatek reached the Indian Wells semifinals before losing to Elena Rybakina. After losing to Rybakina, Swiatek revealed she was hampered by a rib injury.
However, when asked about her participation in Miami, Swiatek indicated that that would not be questioned. “No, at the moment I’m preparing to play, but we’ll see what the next few days will tell us.
I don’t know yet,” Swiatek said. Last year, Swiatek won her first Miami title after beating Naomi Osaka in the final. This year, Swiatek is again among the top favorites to repeat as Miami champion.
